The real estate business is more dynamic than ever. It demands constant attention to trends and developments—new technology, laws, and procedures. And greater access to information by consumers means that real estate professional must perform at a higher level. Earning the GRI gives you the know-how needed to success in today’s market.

Here’s what GRI graduates are saying about the importance of obtaining the GRI designation.

“GRI us the best series of classes that an agent can take. The skills and principles reviewed will enhance an agent’s business and help increase their service and commissions. This program is the foundation for a long and prosperous career.”
—Elizabeth Mendenhall, ABR, ABRM, CIPS, CRB, GRI, PMN; Columbia, MO

“The GRI designation is an indication of commitment to your industry and to your clients. It is a mark of distinction that sets you apart and gives a clear signal that you are willing to make the effort to become the best in your industry.”
—Ashley Trautner, CRS, GRI; Frankfort, KY

“I have nine designations and am exceptionally proud of the GRI. Rather than a 1 or 2 day course it is a true 90-hour learning experience with diverse instructors. I took GRI 1 15 years ago and this spring decided to finish. Waiting so long was foolish—this course is so important to an agent’s career it should be completed within 3 years at the most. Just do it!”
—Dan Desmond, ABR, e-PRO, GRI, SFR, SRES; Forked River, NJ

“When you take the REALTOR oath, one of the things you are attesting to is your promise to provide the best services available to your customers/clients. Part of that process involves staying educated about current changes in the real estate industry. The GRI program is one of the best tools all REALTORS, whether new or seasoned, have at their fingertips.”
—Connie Moore Corey, ABR, CRS, GRI; Greenville, NC

“I received my GRI several years ago! … The GRI course material is continuously updated and represents the greatest opportunity for a real estate agent to gain an advantage in this fast-changing market. Every agent should consider this program part of their basic learning and continuing education program!”
—James Webb, GRI; Pigeon Forge, TN

“When I attended my first GRI course, I had been a successful agent for eight years. No matter … I learned so much to “sharpen my saw” as Stephen Covey says. And I met so many other agents with whom I have maintained long-term relationships and traded many referrals. It is a game changer and a deal maker experience.”
—Sharon Keating, ABR, CRS, GRI, SRES; Jefferson City, MO

Value of a GRI Designation

The Graduate, REALTOR® Institute (GRI) symbol is the mark of a real estate professional who has made the commitment to provide a high level of professional services by securing a strong educational foundation.

Buying property is a complex and stressful task. In fact, it’s often the biggest single investment you will make in your lifetime. At the same time, real estate transactions have become increasingly complicated.

New technology, laws, procedures and the increasing sophistication of buyers and sellers requires real estate practitioners to perform at an ever-increasing level of professionalism.

GRI designees:

  • Have pursued a course of study that represents the minimum common body of knowledge for progressive real estate professionals.
  • Have developed a solid foundation of knowledge and skills to navigate the current real estate climate—no matter what its condition.
  • Are recognized nationally.
  • Act with professionalism and are committed to serving their clients and customers with the highest ethical standards.